Mother Dairy to be Delhi Daredevils principal sponsors

first_imgNew Delhi, Apr 6 (PTI) Milk products major Mother Dairy today announced its association with Delhi Daredevils as its principal sponsor in the upcoming season of the Indian Premier League (IPL). As a part of this association, Mother Dairy brand will be seen as the principal sponsor of the Delhi Daredevils team jersey, along with the visibility at key spots on match days. Speaking on the association, S Nagarajan, Managing Director Mother Dairy Fruit & Vegetable Pvt. Ltd., said, “Its a matter of great joy to be a part of the Indian Festival of T20 extravaganza. This association presents us with a fantastic platform to connect with our consumers and cricket fans. “In India, sports is picking up as a genre and connects well especially with the younger age group who are gradually shifting towards nutritious and healthy lifestyle, hence creating a perfect opportunity for us to bond with today?s generation,” Nagarajan said in a release. Delhi Daredevils CEO Hemant Dua stated, “We are delighted to welcome Mother Dairy to the Delhi Daredevils family. I am confident that with their support, Delhi Daredevils, with the exciting new additions to our squad will be able to give our fans a lot to cheer about this season.” PTI PDS KHSlast_img read more